Archive for October, 2008

The Importance Of A Sales Page

Friday, October 31st, 2008

A well-crafted sales page is the equivalent of a in-store sales person taking the arm of a visitor to their store and engaging them in a sales transaction designed to 1. Resolve their issue, and 2. Leave them satisfied and happy they came to the store. That means, that your sales page should sell the [...]

Integrate Free With Paid Promotions

Tuesday, October 28th, 2008

One way to train your customers to expect paid promotions without seeming too greedy, is to offer them alongside free products. That way, when a subscriber receives a newsletter they will know that within the pages they can expect to get a variety of solutions, and some will be paid and others free.
This serves [...]

Mapping Out Your Sales Funnel

Friday, October 24th, 2008

The sales funnel map follows a very time-tested path. You first get your potential buyers to identify themselves. Next, you get them to buy something from you, no matter how small. You then put them full force into the sales funnel where they are marketed with other offers at various times, both during the sales [...]