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Get Buyers To Identify Themselves
By Admin | February 13, 2009
When you are in a retail store, you know that some people come in to browse and others to buy. The same is true online, except that you can’t watch them as they visit your site and distinguish from their body language which are which. Online, you have to get the buyers to actually identify themselves before you can start to market them through your sales funnel.
One way to do this is to have an entry level product that anyone would buy because it is such a good deal. Those people that buy something, no matter how small, have identified themselves as buyers. Another way is to offer a free product bonus for signing up to your newsletter. This can tend to be harder because it can attract freeloaders, but it is also a viable option.
Topics: Sales Funnel |
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